The experience that came first
Years serving companies with technology projects: process automation, WhatsApp integration via Evolution API and AI agents. Field experience, with real client problems, that later became a method.
About FM Solutions
FM Solutions is the AI agency that builds and operates technology for you.
We diagnose where AI pays off, build the custom solution and run it alongside you. You stay in the loop, without becoming an AI expert.
US legal structure, auditable governance and direct access to the team.
The story
How FM Solutions came to be, and how it works.
FM Solutions is born
With accumulated learning in AI, automation and customer service, we created a dedicated operation to help companies adopt AI with method, instead of scattered one-off projects.
How we work today
We diagnose what actually pays off, build the custom solution and run it continuously, plus compliance when the data calls for it. FM builds and operates; you stay in the loop, without becoming an AI expert.
Today. FM Solutions has AI projects, products and compliance, with a dedicated team and end to end auditable governance.
How we think
4 principles we put into the product, not just the PowerPoint.
We'd rather ship what works than pitch what impresses.
In practice: Our roadmap is public. When a tool flops in pilot, we kill it instead of pushing it onto paying clients. You won't see "AI Sentience Engine 4.0 Quantum" here.
Price, roadmap, and limits, all documented.
In practice: Clear pricing, upfront. Project scope closed and documented before we start. No "talk to sales for pricing".
AI sells; humans solve.
In practice: You talk to Michelle, Luan or me, during Brazilian business hours, in Portuguese. Not a chatbot in disguise: AI accelerates, people solve.
LGPD from day 1, not as a checkbox.
In practice: LGPD/GDPR from day 1, not as a checkbox. Governance modeled on ISO standards, with a certified Lead Implementer in-house, because we work with Brazilian companies, but the infra is enterprise-grade.
Who's behind it
Lean team. No ghost founder. No investor calling the shots.
FM Solutions is a bootstrapped company, no investor fund, no quarterly traction pressure. Decisions are made for product quality and customer care, not for a metric to report to a board. Today we're 3 full-time people, plus a network of specialized freelancers.
Co-founder & CEO
Fabian Martinelli
Brazilian, living in Treviglio (northern Italy) with my family for 8 years. Serial entrepreneur and founder of FM Solutions. I create AI and automation content on the "Negócios no Automático" channel on YouTube and on LinkedIn.
Handles: Tech architecture of every product, product decisions, and direct support for the first 100 clients of the founder program.
Co-founder & Security Analyst
Michelle G. Andrade
Co-founder of FM Solutions, she leads information security and governance (CISO & GRC). She makes sure every AI solution runs with LGPD/GDPR, ISO standards and human oversight, and looks after the client experience, from onboarding through ongoing support.
Handles: Internal operations, client relationships, billing and onboarding. Questions about a proposal, contract, or first steps, she's the one replying first.
Growth · Paid traffic, campaigns, and growth
Luan Wille
Digital performance specialist. In charge of bringing new clients to FM Solutions through paid channels and strategic partnerships.
Handles: New client acquisition, Meta Ads, Google, LinkedIn, strategic partnerships, and performance content. If you found FM through an ad, that was his work.
There's no hidden ghost founder. You talk to one of the 3 people above, always.
Where we are
Three countries, three strengths that complete each other.
It's not geographic exotica. Each FM base plays a role, and together they cover what serious AI needs today: structure, standard and proximity. We don't serve a single market, we serve wherever the client is.
Headquartered in the United States
FM Solutions & Consulting USA LLC is the legal and commercial base, headquartered in Orlando, FL. Global payments via Stripe, international tax compliance and enterprise-grade asset protection. Your contract is processed to the same standard as Silicon Valley SaaS, from anywhere in the world.
Operating from Italy, inside Europe
It's where the team works today, at the heart of the world's most demanding market on privacy and technical standards. Being in Europe means absorbing GDPR and best practices firsthand, and baking that rigor into the product before any client asks.
Strong roots in Brazil
It's where we were born and where South America's largest economy is. Support in Portuguese, in the time zone and business culture of the Brazilian client, with the quality bar we learned abroad. Brazil is home, not a niche.
In short: world-class legal base in the US, European technical standard and strong Brazilian roots. Three markets that complete each other, to deliver the best wherever your company is.
Want to talk?
Nobody here sells until you've talked to a human first, if you want to.
Most of our clients subscribe without a sales call, because self-service works when the product and the prices are honest.
WhatsApp reply within 4h, Brazilian business hours.